Filed under: Google And here's GoogleTV!

by Nithin Ramesh on May 21st, 2010

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Google has finally unveiled its new venture, the Google TV yesterday at Google I/O. With Google TV, Google has tried to combine two best things that has ever happened to humanity – TV and web. Google TV works in the principle of search and play. You search for what you are looking for and then you play it. Here’s a snippet from the official Google Blog

Google TV uses search to give you an easy and fast way to navigate to television channels, websites, apps, shows and movies. For example, already know the channel or program you want to watch? Just type in the name and you’re there. Want to check out that funny YouTube video on your 48” flat screen? It’s just a quick search away. If you know what you want to watch, but you’re not sure where to find it, just type in what you’re looking for and Google TV will help you find it on the web or on one of your many TV channels. If you’d rather browse than search, you can use your standard program guide, your DVR or the Google TV home screen, which provides quick access to all of your favorite entertainment so you’re always within reach of the content you love most.

Google TV also opens up a huge opportunity for Google in the form of television advertising ( Google makes almost all of their money from advertising). According to the data from Google Blog, Television Industry is a 70 billion dollar industry with a user base of 4 billion and an average American spends about  5 hours in front of it. So there is definitely a  scope for ads.

Now coming to technical details, Google TV is powered by Android 2.1 (they’ll upgrade it eventually) and comes with Chrome and Flash 10.1. So you can not only watch TV but take the full use of web as well. Google is currently working with Sony and Logitech to include Google TV in televisions, Blu-ray players and companion boxes and you expected to see gadgets with Google TV this fall. Here’s the official video of Google TV.

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